TDC

 

Redesign of the TDC online brand platform to match the new brand identity. A tight but versatile grid system and a new navigation bar was implemented site wide.

TDC wanted to redesign their online brand platform to match a new brand identity. We designed a tight but versatile system allowing the hole site to change color according to the current campaign, giving the users a feel of brand consistency across platforms.

Along with the new design we gave the two top levels of TDC’s website a user experience “spring cleaning” doing away with clutter and focusing on current campaigns and the accompanying product offers.

Sometimes a brand just needs a spring cleaning and new set of clothes.

Posted on
Tuesday 17. June, 2008
Category
Work
Tagged with
, ,
Done while working at
1508 A/S
My role in the project
Art Direction & Design
Link
www.tdc.dk
Copyright © 2009 Jakob Kahlen. All rights reserved.