





Sometimes you get those crazy phonecalls where you end up thinking: “did I just dream that?”
On a Friday evening in March I recieved one of those calls. Andreas from our New York office called me a bit confused, saying: “Cuban Council just invited us to join in on a pitch for USA.gov identity and website AND a redesign for the White House official logo! I know we don’t acctually have the time, but I have a feeling we should give it a shot…”.
And so we did. A hectic and surreal 4 day process of redesigning the face of America began. Everybody was involved and we gave it a pretty good shot. I’m sorry to say that our endavour didn’t pay off, but I would say it was well worth the ride. I’ve gather two of the website design direction I worked on here.
“I know we don’t acctually have the time, but I have a feeling we should give this a shot…”